Google Tag Manager team has just added, in a stealth mode, a new Test API for the Custom Templates. This Test API will allow us to define some Unit Tests in order to be able to automate the testing of our template before publishing them. You will find a new tab within the templates editor named “test” where you will be able to run some code before the tests start, and then add a set…
David Vallejo Posts
Some years ago, I published my “Tealium Debugger” extension for Chrome which after a nice email my Inbox got, ended being named “UDO Debugger” ( no hard feelings at all ). You may click no the next CTA if you want to install the extension in your browser =) That version published circa Apr 2017, was just showing up the current app state on the page loads, the current account, profile, and environment details. There…
It happened to me a lot of times that while working with cookies that for whatever the reason I didn’t remembered to add the domain name to the settings, or that I was not able to properly define the root domain. If you ever have had the need to set a cookie to the main root domain for your current domain, to make a cookie available for all the place, that depending on your current…
Since GDPR was announced and more even with the rise of Safari’s ITP and the other upcoming protection feature by the other major browsers, the concers about users privacy was grown which is really nice. But despite browsers taking some actions to prevent the abuses, it’s difficult to follow up the current cookies being used in our sites because we may end finding new ones that has been added by the developers, or some new…
Yeah, I know, this has been done before by others, but since I had this piece of code around, I decided to publish it. It’s not going to be usual, method since we’ll be relying on sending a duplicate hit to our tracking subdomain. That way we’ll be able to have our stuff tracked server-side in a secondary dimension while those hits will take care of setting the cookie expiring time on the main. isn’t…
This is going to be a quick #tip post. and it’s coming from a post on Measure Slack. Let’s learn how to grab the current dataLayer variable name within GTM. We’ll need to create a variable with the following code: Now our variable should hold the dataLayer name 🙂
Google released APP+WEB Properties some weeks ago now, and one of the most missed features looking back to Universal Analytics, is the chance to work with a customTask ( Hi Simo!!! ). In this post I’ll cover how to send a copy of the hits to anywhere we want, in case we want to hold a copy of them, or processing them in some other place (like snowplow) First, we need to take in mind…
If you’re a web analyst, you SHOULD be worried about data quality, we want to have data, but we need this data to be correct, there’s no point of having tons of corrupted data that we won’t be able to sue and for this we need to monitor our implementations regularly to be sure our data is always being reported properly. Since We all are web analyst I’m pretty sure we are relying a flawless…
Global Site Tag was introduced by Google back in October 2017. As the name suggests it was launched in order to unify all the different tracking libraries that we can use for Google Products, Adwords, Google Analytics, DoubleClick, etc. In my opinion the launch of APP+WEB Properties has set an inflexion point about the gtag.js use, since it’s now when it is really coming into the scene, and it’s just for a simple reason: before…
Some days ago, Google announced a new upcoming property type for Google Analytics, they called them “APP + WEB”. And yes, the name says it all, finally we’re going to be able to measure our apps and websites at the same time. This has been for years one of the biggest handicaps of Google Analytics, and not only that, when Firebase came into the scene, we had ended having two platforms to measure apps, double…